Advanced Fashion Technology and Operations Management

by Alessandra Vecchi | IGI Global Scientific Publishing | eText ISBN 9781522518662
Fashion has been steadily moving from the brick and mortar to the digital market. As such, it is increasingly vital to research new methods that will help businesses to grow and succeed in this new sphere. Advanced Fashion Technology and Operations Management is a pivotal reference source for the latest...

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About this book

Fashion has been steadily moving from the brick and mortar to the digital market. As such, it is increasingly vital to research new methods that will help businesses to grow and succeed in this new sphere. Advanced Fashion Technology and Operations Management is a pivotal reference source for the latest development management strategies, fashion marketing, international business, and fashion entrepreneurship. Featuring extensive coverage across a range of relevant perspectives and topics, such as online shopping behavior, digital fashion, and e-commerce, this book is ideally designed for professionals, entrepreneurs, students, and researchers.

Book details

  • Author: Alessandra Vecchi
  • Publisher: IGI Global Scientific Publishing
  • eText ISBN: 9781522518662
  • Print ISBN: 9781522518655
  • Format: Fixed Layout
  • Language: en
  • Copyright: 2017