An Introduction to Management Science: Quantitative Approaches to Decision Making

by Jeffrey D. Camm; James J. Cochran; Michael J. Fry | 16th Edition | Cengage Learning | eText ISBN 9798214346571
Equip students with a conceptual understanding of management science's role in the decision-making process with Camm/Cochran/Fry/Ohlmann/Anderson/Sweeney/Williams' market-leading AN INTRODUCTION TO MANAGEMENT SCIENCE: QUANTITATIVE APPROACHES TO DECISION MAKING, 16E. This edition uses a hallmark problem-scenario approach in a new full-color design as the authors introduce each quantitative technique within an application...

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About this book

Equip students with a conceptual understanding of management science’s role in the decision-making process with Camm/Cochran/Fry/Ohlmann/Anderson/Sweeney/Williams’ market-leading AN INTRODUCTION TO MANAGEMENT SCIENCE: QUANTITATIVE APPROACHES TO DECISION MAKING, 16E. This edition uses a hallmark problem-scenario approach in a new full-color design as the authors introduce each quantitative technique within an application setting. Students learn to apply the management science model to generate solutions and make recommendations for management. Updates clarify concept explanations while new vignettes and problems demonstrate concepts at work. Mathematical methods are presented using graphical solutions with chapter appendices that show the steps for using Microsoft® Office Excel® 365.

Book details

  • Author: Jeffrey D. Camm; James J. Cochran; Michael J. Fry
  • Publisher: Cengage Learning
  • Edition: 16th Edition
  • eText ISBN: 9798214346571
  • Print ISBN: 9780357715468
  • Format: Reflowable Layout
  • Language: en
  • Copyright: 2023