Competing against Multinationals in Emerging Markets: Case Studies of SMEs in the Manufacturing Sector

by D. Williams | Palgrave Pivot | eText ISBN 9781137500328
Competing against Multinationals in Emerging Markets provides a comprehensive set of lessons which successful small firms have adopted in order to survive and prosper in an increasingly hostile competitive manufacturing sector where large firms are mostly dominant.Book detailsAuthor: D. WilliamsPublisher: Palgrave PivoteText ISBN: 9781137500328Print ISBN: 9781137500304Format: Reflowable LayoutLanguage: enCopyright: 2015

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About this book

Competing against Multinationals in Emerging Markets provides a comprehensive set of lessons which successful small firms have adopted in order to survive and prosper in an increasingly hostile competitive manufacturing sector where large firms are mostly dominant.

Book details

  • Author: D. Williams
  • Publisher: Palgrave Pivot
  • eText ISBN: 9781137500328
  • Print ISBN: 9781137500304
  • Format: Reflowable Layout
  • Language: en
  • Copyright: 2015