Market Entry in Japan: Theory and Management in a Turbulent Era
by René Haak; Ulrike Haak | Palgrave Macmillan | eText ISBN 9780230582170
An essential guide to the current state of Market Entry in Japan that illustrates the challenges, opportunities and routes to successfully doing business in Japan. It offers a short but scientifically well-founded overview of the ways into the Japanese market that promise success.Book detailsAuthor: René Haak; Ulrike HaakPublisher: Palgrave MacmillaneText ISBN:...
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An essential guide to the current state of Market Entry in Japan that illustrates the challenges, opportunities and routes to successfully doing business in Japan. It offers a short but scientifically well-founded overview of the ways into the Japanese market that promise success.About this book
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