We-Think: Mass innovation, not mass production
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Society is no longer based on mass consumption but on mass participation. New forms of collaboration – such as Wikipedia and YouTube – are paving the way for an age in which people want to be players, rather than mere spectators, in the production process. In the 1980s, Charles Leadbeater’s prescient book, <i>In Search of Work</i>, anticipated the growth of flexible employment. Now <i>We-think</i> explains how the rise of mass collaboration will affect us and the world in which we live.About this book
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