Marketing

Building Distinctive Brand Assets

Name: Building Distinctive Brand Assets
SKU: S32149780190337148
Price: 29.99 USD
Availability: InStock

by Romaniuk, Jenni | 1st Edition | OUPANZ | eText ISBN 9780190337148

Building Distinctive Brand Assets provides readers with long-term strategies to build and protect Distinctive Assets. This book is for anyone with a brand. It is a book about future-proofing your brand’s identity. It will help you set up a long-term strategy to build Distinctive Assets, and tell you what you...

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About this book

Building Distinctive Brand Assets provides readers with long-term strategies to build and protect Distinctive Assets.

This book is for anyone with a brand.
It is a book about future-proofing your brand’s identity. It will help you set up a long-term strategy to build Distinctive Assets, and tell you what you need to do to protect them.

Do you want to get better at branding?
You’ll learn which strategies and actions work, as well as which ones don’t, to help you take advantage of opportunities and avoid minefields.