Business Analytics

by Jeffrey Camm | 5th Edition | Cengage Learning | eText ISBN 9798214338682
Develop the analytical skills that are in high demand in businesses today with Camm/Cochran/Fry/Ohlmann's best-selling BUSINESS ANALYTICS, 5E. You master the full range of analytics as you strengthen descriptive, predictive and prescriptive analytic skills. Real examples and memorable visuals clearly illustrate data and results. Step-by-step instructions guide you through using...

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About this book

Develop the analytical skills that are in high demand in businesses today with Camm/Cochran/Fry/Ohlmann’s best-selling BUSINESS ANALYTICS, 5E. You master the full range of analytics as you strengthen descriptive, predictive and prescriptive analytic skills. Real examples and memorable visuals clearly illustrate data and results. Step-by-step instructions guide you through using Excel, Tableau, R or the Python-based Orange data mining software to perform advanced analytics. Practical, relevant problems at all levels of difficulty let you apply what you’ve learned. Updates throughout this edition address topics beyond traditional quantitative concepts, such as data wrangling, data visualization and data mining, which are increasingly important in today’s business environment.

Book details

  • Author: Jeffrey Camm
  • Publisher: Cengage Learning
  • Edition: 5th Edition
  • eText ISBN: 9798214338682
  • Print ISBN: 9780357902202
  • Format: Reflowable Layout
  • Language: en
  • Copyright: 2024