Consumer Behavior/Consumer Psychology
by Jill Avery; Robert Kozinets; Priya Raghubir | 1st Edition | Open Mentis | eText ISBN 9798895897744
A modernistic college textbook explaining the concepts of consumer decision making in choosing products, services, and experiencesBook detailsAuthor: Jill Avery; Robert Kozinets; Priya RaghubirPublisher: Open MentisEdition: 1st EditioneText ISBN: 9798895897744Print ISBN: 9798895897706Format: Fixed LayoutLanguage: enCopyright: 2026
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