Marketing Innovations for Sustainable Destinations
by Alan Fyall | Goodfellow Publishers | eText ISBN 9781906884963
A collection of groundbreaking and stimulating chapters that explore innovative marketing operations, interactions and experiences, illustrating how each contributes to the sustainable development of destinations.Book detailsAuthor: Alan FyallPublisher: Goodfellow PublisherseText ISBN: 9781906884963Print ISBN: 9781906884055Format: Fixed LayoutLanguage: enCopyright: 2009
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A collection of groundbreaking and stimulating chapters that explore innovative marketing operations, interactions and experiences, illustrating how each contributes to the sustainable development of destinations.About this book
Book details
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